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Topic: “Advice”

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Can You Turn Your Hobby into a Business?

by Jim Martin

You’d like to quit your fifty hour a week job and work for yourself, but you’re not sure what you want to do. Some answer this question by turning a hobby into a business. This can be a roaring success, or a very expensive failure. If you examine the key… [READ MORE]About { title }

Make Sure Your Business Has a Strong Brand

by Jim Martin

A recent survey by the Pew Foundation found that 71 percent of Americans view small business positively. This was an acknowledgment of the contribution that small business make to their communities. To take advantage of that image, you need to establish your brand in the mind of prospective customers.

To… [READ MORE]About { title }

Don’t Let Fear Limit Your Success

by Jim Martin

Don’t be afraid to take risks. You cannot succeed without taking risks. The simply act of opening a business is a risk. If you never take a risk, you will never offer anything that is not already available in the market. Being novel is a risk. If you interview a… [READ MORE]About { title }

Don’t Let Your Friends Tell You How to Run Your Business

by Jim Martin

Relatives and friends love to give advice to those who have opened (or bought) a business. Their intent may be good, but listening to them could be painful. Consider this: would you make three visits to the train station and assume that qualifies you to try to run the railroad?… [READ MORE]About { title }

Start Lean

by Jim Martin

I recently found an interesting book aimed at entrepreneurs: The Lean Start-Up by Eric Ries. While most business books go to great lengths to tell you what you need, Ries focuses instead on what he feels you don’t need. For example, no start-up needs a large, over-equipped office ready for… [READ MORE]About { title }

Maybe You Need a SCORE Mentor

by Jim Martin

An entrepreneur I met at a Chamber-of-Commerce mixer told me that his business was running smoothly, that he had no real need for a SCORE mentor. I had heard that line before. After thinking about it for a while, I decided it was a rather narrow viewpoint. Consider a few… [READ MORE]About { title }

The Payoff Principle—Three Ways To Get What You Want

by Jim Martin

Dr. Alan Zimmerman has helped over one million people over the last 25 years. His success is seen in the fact that 92% of his speeches result from referrals and repeat engagements. This recent interview provides some of his key thoughts.

Q: How do you manage your time[READ MORE]About { title }