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Topic: “Vol.9 No.3”

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Keeping Your Data in the Cloud

by Jim Martin

Users of the cloud have typically reduced their storage costs by a third. As the car commercials say, “Your mileage might vary.” The cloud might not be the answer to your needs, but here are some thoughts to consider if you want to make that jump.

Security. Cloud security is… [READ MORE]About { title }

Maybe You Need a SCORE Mentor

by Jim Martin

An entrepreneur I met at a Chamber-of-Commerce mixer told me that his business was running smoothly, that he had no real need for a SCORE mentor. I had heard that line before. After thinking about it for a while, I decided it was a rather narrow viewpoint. Consider a few… [READ MORE]About { title }

Have You Considered a Radio Ad?

by Jim Martin

While the world seems totally focused on digital media, there’s an old analog monster out there that might be useful for you. Radio is affordable, easy to use, capable of tight focus, and usually extremely effective. Here are a few ideas about to do and what to avoid if you… [READ MORE]About { title }

Workshop on April 19, 2017

by Jim Martin

On April 19, SCORE will offer its popular SimpleSTEPS workshop, an excellent introduction to managing small businesses. For details and registration information, go to [https://santacruz.score.org/take-workshop-11](https://santacruz.score.org/take-workshop-11s or call 831-621-3755.