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Topic: “Vol.9 No.4”

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Understanding Email Regulations

by Jim Martin

Are you marketing through email? The government has a federal law called CAN-SPAM whose extensive regulations cover advertising emails, or, as they’re better known, SPAM. Since each separate email in violation of the CAN-SPAM Act is subject to penalties of up to $40,654, non-compliance can be costly. But following the… [READ MORE]About { title }

Start Lean

by Jim Martin

I recently found an interesting book aimed at entrepreneurs: The Lean Start-Up by Eric Ries. While most business books go to great lengths to tell you what you need, Ries focuses instead on what he feels you don’t need. For example, no start-up needs a large, over-equipped office ready for… [READ MORE]About { title }

Manage Your Cash Flow to Your Advantage

by Jim Martin

Slowing your firm’s cash outflow lets you to hold onto cash longer so you have more money available and more flexibility in your business. Here are some ways to manage cash flow.

Accounting Software. Today’s accounting software can monitor accounts payable to let you keep cash in your account as… [READ MORE]About { title }

Workshop on April 28, 2017

by Jim Martin

It’s not too late to get to the 82% Micro Business Summit on Friday, April 28 (tomorrow as this is mailed). It’s at 8 AM at Cabrillo College, with an admission fee of $49. It features a keynote speaker and two dozen education sessions. SCORE will chair a session of… [READ MORE]About { title }